How do you communicate with your constituents in India as a political party? 

India is an expansive demographic with various communication and connectivity challenges. 

Why the need for communication in the first place? 

Communication helps strengthen the foundations of your party.

How do you achieve such seamless communication in a country like India?

This blog discusses 5 ways to communicate with your team and constituents. It also looks at how they benefit your party.

5 ways to communicate with your team and constituents in India

Follow the methods mentioned below, and communication with your team should get seamless. 

Social media communication 

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Social media lets you post your content and information to reach many people.  

You can engage via static posts and informative videos. You can even conduct live interviews and AMAs with your constituents. 

Moreover, new-age social media platforms are inexpensive to use. You can also communicate with your constituents and your team. 

Need to send urgent information to the public and your constituents? 

One of the most effective ways is to use social media. 

Furthermore, you can also use social media for

• Spreadimore volunteers and helpers 
• Reaching out to potential donors
• Creating momentum around your party’s events 
• Motivating your party workers and voters 

There are many advantages to using social media. The cost of setup is low. The potential reach of your message is broader than your party members but also to a wide audience. 

Social media is interactive. It offers new opportunities for your party to listen and engage with the public. 

Read: Best Audio Conference Services of 2023

But you need to consider this. Building and maintaining authentic relationships with online groups takes time and attention.

So don’t expect miracles in a day. As you keep growing, you will find social media working for your party and party workers. 

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Your political party can have stellar policies and vision. Your party will only succeed with clear and open communication.

A successful party has a clear communication structure. It is well-understood by the party constituents and members. The structure gets propagated by the party’s internal communication and training modules. 

Each party member must align with the party’s goals for effective communication. Every party member should know the party’s position on significant issues and plans. 

To ease open communication in your party, you need to have a forum where your party’s workers can ask questions. A platform that allows them to voice opinions and collect feedback for their work. 

Designing a well-oiled system is key to achieving this open communication system. The system allows for vertical and horizontal communication. 

Vertical communication gets done by allowing party leaders and members to interact. Horizontal communication allows different branches of your party to interact.

You can communicate with your constituents and enable information sharing with open communication. 

Wondering what the next practical communication step is? 

Read: Ways Government Can Mass Educate the Public in India

Audio conferencing is your best friend 

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Social media is one of the best examples of how tech can help you communicate. But one of the more underrated options is audio conferencing. 

This can do wonders for your communication. 

You can connect with your constituents using an audio conferencing tool. A tool like grptalk, which several governmental agencies and parties already use.

Grptalk is an audio conferencing tool that helps you connect with 50,000+ people at the same time. All this happens without the need for the internet. 

Your participants only need to answer a call. When they do, they get patched into HD-quality audio conferencing. 

With grptalk’s extensive dashboard, you will have all the control over the call. You can mute, add or remove participants. 

You can communicate with your party members with a regular mobile connection.

Grptalk is a must-have tool for governments and political parties. 

Purposeful communication 

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When speaking in a political party, improving quantity differs from enhancing quality. 

Communication, such as gossip and rumours, causes conflict between your party members. 

To prevent this, every interaction you have with your party members must have a clear purpose. 

After you establish your goal for the interaction. You need to ask and answer these questions:

• Who is my audience? Party members? Youth wing? Policy department? 
• What is the desired outcome from the interaction? 
• Will I need to refer to this interaction later or show details of it to others?

Answering these questions will save valuable time and set you up for success.

Read: How to Communicate With Farmers

Bulk SMS is here to save you

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Another underrated channel for communication is SMS. SMS is your best friend in communication, especially if you want to unintrusively share vital information with many people. 

Bulk SMS will help you get your message across. The cost of delivery is inexpensive too. 

Why SMS? Research suggests that most SMSes get read within 1-2 minutes of arrival.

So, imagine you have to share information that is time sensitive. You can message your party members using an SMS marketing platform. 

Furthermore, you could also add polling and survey options to SMS. This increases interaction and will help you gather the consensus of your party.

All you need to start blasting off SMS is your team’s or constituents’ active phone numbers and an SMS service provider. Like SMSCountry.

Read: Ways Government Can Mass Educate the Public in India

Communication is accessible 

Communication at the political party level can be difficult if it is not structured. 

Implementing these tips will change how you communicate in your political party and with your constituents.

What tool should you use to make it even easier? The answer to that is simple. Grptalk. 

grptalk is already popular in India, not only for political communication. But also for government communication. 

Grptalk’s stellar features, like crystal clear voice quality, a dashboard, and dial-out conferencing, will enhance communications in your political party.

Check out grptalk today.

Book a demo with our sales team to learn more about using grptalk. You can also signup to use grptalk with free credits.