You have everything in place for your small business to flourish. Great products and services. A good team. But there is one thing missing.

An ideal video conferencing solution for communication.

Running a successful small business means having too much on your plate to deal with. So much so that picking a good video conferencing app can seem daunting to you.

Let us make things easier for you.

We compiled a list of the 5 best video conferencing software for small businesses in this blog. It includes their features and pros and cons.

But first thing first. How do video conferencing apps benefit businesses?

Benefits of video conferencing for small businesses

Having the best web conferencing software for your small business has many advantages. It doesn’t only reduce expenses but also enhances productivity and communication.

Video conferencing is a more affordable option than in-person meetings. This is a significant benefit for small businesses. Take a look at a few of the best advantages of video conferencing:

Saves money 

Money is everything for businesses. Especially small businesses that are running on a tight budget. They experience challenges in budgeting while aiming to expand their business.

In-person meetings mean more office overhead expenses. So what they need are budget-friendly business options. They look for opportunities to reduce their costs. 

This is why video conferencing is such a popular option. As with the rise in telecommuting, small businesses save more on such expenses. 

With video conferencing tools, anyone can join online meetings from anywhere. It saves lots of money and travel expenses for small businesses. 

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Reduce travel costs

You don’t want your team hopping in a cab to join a meeting across the town. Or take an airplane trip to visit colleagues or customers in other countries. It is not ideal for your small business to sponsor such trips. This is a waste of both time and money too. 

Video conferencing has proven to reduce small businesses’ travel costs by up to 30%. 

The study says more. Companies can save approximately $11,000 per employee by using video conferencing software. 

Moreover, it helps employees with ensuring productivity in their work. Many employees find traveling and commuting stressful and frustrating. 

Improve communication

Video conferencing helps businesses strengthen workplace communication with various communication channels. It includes conference calls, instant messages, and SMS. You don’t need to use outdated communication modes that usually cause project delays.

Teams can share the status of a project easily through video conferencing software. This helps small businesses achieve their goals faster, thanks to seamless video communication. 

Teams are more productive

According to an estimate, 43% of remote employees use video conferencing software. They think it increases their productivity compared to working in an office.

Video conferencing software increases team productivity. And enables your small business team to be efficient in completing their tasks.

What to look for in top video conferencing apps?

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Video conferencing technologies are a new reality for businesses all over the globe. It has decreased and even eliminated the need for in-person meetings. Thus, bringing your remote team closer. 

With video conferencing software, small businesses also connect with their customers anytime, anywhere. This regular communication makes it convenient for businesses to develop client relationships. 

But the big question is how do you decide whether a video conferencing app offers all the right features to become the best choice for your business? 

When choosing video conferencing software, there are five aspects to keep in mind:

• Purpose & industry: Spend time examining your chosen video conferencing tool’s features. See whether these features meet your needs. Otherwise, you can end up squandering money on the wrong software.
• Features: Every video conference tool has features. But you need to see whether these features are useful to your business. 
• Usability: Your video conferencing software should assist you rather than cause a problem. It should be simple to use, updated, effective, and have a good aesthetic.
• Video and audio quality: Hold a test call with your colleague or friend. Ensure that the audio and video quality is good to hold productive meetings. 
• Pricing: Don’t judge software based on only the price. Make sure the tool you choose offers the features you need for your business. Choose products with a risk-free trial period.

Comparative overview of the best video conferencing software for small businesses

We compiled the 5 best video conferencing software in the market. The table below will help you understand their qualities. It will assist you in deciding on an ideal conferencing tool for your small business. 

Video conferencing platform	Price range	Top Features	Best For
TelebuJoin	7 days free, 3 plans from $10.7/month and up	File sharing, session recording, live chat, screen sharing, and virtual whiteboard	Large and small teams that want good video quality with end-to-end encryption security.
Cisco WebEx	1 free plan, 3 paid plans from $15.00/month and up	Breakout rooms and AI meeting assistant	An all-in-one solution for established SMBs with cutting-edge features.
Google Meet	1 free plan and two paid plans, one charges $7.99/month	Breakout rooms, polls, live streaming, and meeting recording	Best for conference calls with up to 100 participants only
Skype	1 free plan and three paid plans, ranging from $5.50/user/month to $12.50/user/month	Manage meetings, Customise participant views, broadcasting, and private conversations	Best for very small businesses
Zoom	1 free plan and three paid plans, ranging from $14.99/host/month to $19.99/host/month	Advanced chat messaging, a high number of meeting participants	Teams that need advanced collaboration features. But the free plan only allows 100 participants in a meeting.

Now that you have an overview, we should look at all features of each tool in more detail. Most of the time, a product’s features and pricing is not enough to buy it. There are many other factors that you need to consider, including its pros and cons. 

The 5 best video conferencing apps for small businesses

We will dig a little deeper into these video conferencing apps’ features, benefits, and cons. And also see why they are the best for your small business. 

Here are our favourite video conferencing tools that you should consider: 

TelebuJoin

The first best communication software for small businesses on our list is TelebuJoin. 

Telebujoin is an instant video conferencing and interactive platform. It helps you e-meet, discusses ideas, and build relationships from anywhere in the world.

You can make group video calls with your team on TelebuJoin and manage them. It also helps you engage with your team, share ideas, and build trust through online meetings. 

The best part about TelebuJoin is that you don’t need to install the application. Your small businesses can enjoy all the amazing features without downloading its app. Doesn’t that make it one of the best video conferencing software? 

TelebuJoin – Key features

Below are the key features of TelebuJoin. These features can make your experience with web conferencing the best: 

• Broadcast to live events 
• In-meeting controls 
• Virtual whiteboard
• 300 members (webinar)
• 3 interactive participants (webinar)
• Screen sharing
• Meeting recording (cloud storage)
• Live messaging
• Call quality selection (low, medium & high)
• Audio-only mode option

TelebuJoin – USP

TelebuJoin offers users a locked room, host control options, and password protection settings. You can opt for a free trial today to test out its capabilities. 

Cisco Webex

Cisco Webex is a dynamic video conferencing system. 

It assists businesses of any size in virtual meetings. Individuals with host accounts can schedule, start, and conduct online meetings. It allows presenters to integrate media into their presentations and boost viewer engagement.

Cisco Webex – Key features

• An organised approach to conferences
• Dynamic presentations 
• Simple meeting invitation process 
• Supports significant events
• Promotes engagement

Cisco Webex – Cons

Some people claim that the user interface and system menu are not welcoming. Also, you can have audio problems if you connect using a platform other than Webex.

Google Meet

Google Meet, also known as Google Hangouts, provides various communication channels. It is a powerful, enterprise-grade video conferencing technology. 

It lets you make unlimited meetings but with 100 attendees each. You can also share your screens in meetings. It also integrates with other Google apps. 

Google Meet – Key Features

• Comprehensive free plan
• Live captioning 
• Reliable Google integrations 
• Smart conference features

Google Meet – Cons 

Google Meet has a fair share of drawbacks. This includes limitations on screen sharing and limited features. Also, let’s not forget about the inability of users to sign up for interoperability services.

Skype

Skype is one of the well-known names in the world of video conferencing. It offers video conferences, instant messaging, text, phone, group, and even VoIP service. It unifies all modes of communication in one platform. 

The good thing is that these features are accessible through Skype’s free plan. It makes the service a desirable choice for both individuals and businesses.

Skype – Key features

• Generous free plan
• Low-cost VoIP
• Centralised communications
• Affordable paid plans
• Huge individual file storage

Skype – Cons

Failed connections, camera malfunctions, and choppy video broadcasts are common issues. Due to these technical problems with Skype, your video conference calls get unproductive.

What is Zoom?

Zoom is among the most used video conferencing software. And for a good reason. 

Due to its adaptable characteristics, users can use it for various conferences. It includes webinars, online courses, and interactive video demonstrations. As a result, businesses of all sizes can enjoy this tool. 

Zoom also offers adaptive screen sharing and dual-screen features. This enables users to present ideas and improve the conference experience.

Zoom – Features 

• Enhanced conference experience
• Low-cost, high-value paid plans
• A large number of viewers
• Fosters collaborations

Zoom – Cons

Zoom’s plug-ins often show incompatibility with iOS and Android platforms. You need to download an app to join the conference or webinar. If you’re using a free plan, the call ends after 40 minutes. 

Also, the quality of the video isn’t up to the mark. The cloud recording function of Zoom can disseminate meeting videos to people who aren’t on the call.

Scale your small business with the best video conferencing solution 

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Video conferencing software eliminates geographic barriers. Teams get to collaborate and take part in meetings from the comfort of their homes. 

There are many video conferencing software on the market. But only the best software allows you to tackle all challenges.

If your small business is looking to leverage video conferencing, we recommend using TelebuJoin. 

TelebuJoin is handy. It offers a range of advantages and features. From video conferencing to texting and phone calls – TelebuJoin offers everything. It is scalable, which makes it perfect for small enterprises looking to grow.